Basic Motivation and Human Behaviour

Beschreibung

This book explores how and why humans are motivated to act in the ways that they do. The chapters examine the origins of a given action rather than their superficial appearance, which can often  be misleading. Kovac integrates the existing knowledge of the field of motivation into a greater theoretical framework by adopting both analytical and holistic perspectives.This theoretical framework suggests that all human behaviour evolves from the three fundamental underlying tendencies connected to the concepts of control, affiliation and self-expression that are further modified by the mechanism of balanced dual tension. These tendencies are conceptualised as systems of interrelated psychological needs that guide and govern a variety of human actions.As such, this book should be useful to upper-level students and researchers of cognitive and social psychology and all scholars interested in human motivation. 
This book explores how and why humans are motivated to act in the ways that they do. The chapters examine the origins of a given action rather than their superficial appearance, which can often  be misleading. Kovac integrates the existing knowledge of the field of motivation into a greater theoretical framework by adopting both analytical and holistic perspectives. This theoretical framework suggests that all human behaviour evolves from the three fundamental underlying tendencies connected to the concepts of control, affiliation and self-expression that are further modified by the mechanism of balanced dual tension. These tendencies are conceptualised as systems of interrelated psychological needs that guide and govern a variety of human actions. As such, this book should be useful to upper-level students and researchers of cognitive and social psychology and all scholars interested in human motivation. 

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Velibor Bobo Kovac

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Emotion Identity Decision making Choice Behavioural psychology Social psychology

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“This book makes a novel and interesting contribution to the field of motivation. Readers should find the broad and extensive review of material covering the origins of human motivation of great interest. The novel theory of motivation proposed based upon the reviewed literature should also have wide appeal.” (Ian Boardley, School of Sport, Exercise and Rehabilitation Sciences, University of Birmingham, UK)

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