Marketing to the 90s Generation

Beschreibung

Marketing to the 90s Generation is based on original research conducted by sociologists and psychologists on generational cohorts, how they come about, what defines them and what it means to society, its institutions and companies.

Autor*in

A. Parment

Themen in »Marketing to the 90s Generation«

Generational Studies Generational Cohorts The 90s Generation Millennials Generation Y Baby Boomers Consumer Marketing Employer Branding consumer environment institutions marketing research

Stimmen zu »Marketing to the 90s Generation«

Details

Link teilen