This second edition of the popular introductory textbook Introducing Cultural and Media Studies, has been thoroughly revised and updated for a new generation of students taking introductory courses in cultural studies and cultural analysis at a tertiary level. Clear, applied and very easy to follow, it provides a solid grounding in the key terms and theories necessary for the study of popular culture and media texts. Without underestimating the complexity of the social, this text encourages a critical and inventive attitude to cultural theory and, through its practical step-by-step approach, is very confidence-building. References and resources have been revised to include world wide web addresses, and examples are tailored to appeal to a broad international readership.
Encourages a critical and inventive attitude to cultural theory
Covers all the standard terms and ideas involved in critically analysing the material culture of everyday life: textuality and intertextuality, discourse, genre, narrative, myth, ideology, cultural difference and identity
Working definitions of key terms are boxed in the main text and highlighted in bold in the index
Sections and subsections are kept short and clearly signposted
Illustrative examples are picked out visually from the main narrative
Exercises, sources and annotated further reading lists are all easily accessed at the ends of chapters
Autor*in
Tony Thwaites
Themen in »Introducing Cultural and Media Studies«