Understanding the Predictive Analytics Lifecycle
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Beschreibung
A high-level, informal look at the different stages of thepredictive analytics cycle
Understanding the Predictive Analytics Lifecycle coverseach phase of the development of a predictive analytics initiative.Through the use of illuminating case studies across a range ofindustries that include banking, megaresorts, mobile operators,healthcare, manufacturing, and retail, the book successfullyillustrates each phase of the predictive analytics cycle to createa playbook for future projects.
Predictive business analytics involves a wide variety of inputsthat include individuals' skills, technologies, tools, andprocesses. To create a successful analytics program or project togain forward-looking insight into making business decisions andactions, all of these factors must properly align. The book focuseson developing new insights and understanding business performancebased on extensive use of data, statistical and quantitativeanalysis, explanatory and predictive modeling, and fact-basedmanagement as input for human decisions. The book includes:
* An overview of all relevant phases: design, prepare, explore,model, communicate, and measure
* Coverage of the stages of the predictive analytics cycle acrossdifferent industries and countries
* A chapter dedicated to each of the phases of the development ofa predictive initiative
* A comprehensive overview of the entire analytic processlifecycle
If you're an executive looking to understand the predictiveanalytics lifecycle, this is a must-read resource and referenceguide.
Autor*in
Alberto Cordoba
Themen in »Understanding the Predictive Analytics Lifecycle«
Business & Management Business Technology Unternehmenstechnologie Wirtschaft u. Management