Cause for Change

Beschreibung

A nonprofit leader's guide for engaging millennials in allaspects of a nonprofit organization Written by Millennials about Millennials, Cause forChange examines strategies for engaging Millennials asconstituents, volunteers, and donors, and focuses on howorganizations can realign themselves to better respond to thisgroup of 80 million strong. At the heart of this research-basedguide is the Millennial Development Platform, an action-basedrubric developed by the authors and included in each chapter tohelp organizations create the infrastructure for a long-termmillennial engagement strategy. * Examines how Millennials communicate, volunteer, take action,influence their peers, and choose to give their time and money * Explains how Millennials view their role in the workplace, andhow their approach is re-shaping nonprofit culture from within Cause for Change profiles Millennials who have emerged asdynamic leaders to create and manage movements in theircommunities.

Autor*in

Kari Dunn Saratovsky

Themen in »Cause for Change«

Business & Management Gemeinnützige Einrichtung Gemeinnützige Organisationen / Marketing u. Kommunikation Non-Profit Organizations / Marketing & Communications Wirtschaft u. Management

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