Laura Bowater Kay Yeoman Bowater Science Communication

Science Communication

von Laura Bowater Kay Yeoman

A Practical Guide for Scientists

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Beschreibung

Science communication is a rapidly expanding area and meaningfulengagement between scientists and the public requires effectivecommunication. Designed to help the novice scientist get started with sciencecommunication, this unique guide begins with a short history ofscience communication before discussing the design and delivery ofan effective engagement event. Along with numerous case studieswritten by highly regarded international contributors, the bookdiscusses how to approach face-to-face science communication andengagement activities with the public while providing tips to avoidpotential pitfalls. This book has been written for scientists at all stages of theircareer, including undergraduates and postgraduates wishing toengage with effective science communication for the firsttime, or looking to develop their science communicationportfolio.

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Laura Bowater

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"This book is an effective manual of how scientists can- and should - engage with the public." (Watershed Sentinel, 1 July 2013) "The book is easy to read and contains many references andconsulting it will improve any science communicationevent." (TCE Today.com, 1 November 2013) "If you want to know more about the history of sciencecommunication, how it fits with your day job, or about otherpeople's experiences then this book will be of value. It iswritten in an academic style with references to further readingthroughout. . . I would recommend this book as an introduction tosci-com." (Microbiology Today, 30 August2013) "Science Communication - A practical guide forscientists will be an invaluable resource for any scientist wishingto develop their scientific career by starting to engage in sciencecommunication or for those who already have experience in sciencecommunication and wish to refresh their skills." (Nutrition Bulletin, 1 June 2013)
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Details

ISBN: 9781118406663
Verlag: John Wiley & Sons
Erscheinung: 25.10.2012

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