The Interior Design Business Handbook
A Complete Guide to Profitability
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Beschreibung
Thousands of interior design professionals have come to rely onThe Interior Design Business Handbook for comprehensive,accessible coverage of the essential procedures, tools, andtechniques necessary to manage a successful interior designbusiness. The Fifth Edition of this essential resource hasbeen revised to address the latest trends and changes in the field,with new and updated material on business size and structure,building a brand, client development, social networking andInternet marketing, finances, purchasing, technology and softwareprograms, and other key areas.
Complete with more than 75 sample forms and letters, thisFifth Edition is a one-stop resource for all aspects ofestablishing and running an interior design business--fromchoosing a location and managing day-to-day operations to growing abusiness and putting it up for sale. All of the techniques andprocedures in the book are rooted in real-world experience and areused daily in successful design firms throughout the UnitedStates.
Filled with valuable information for solo practices and smallfirms as well as larger businesses, this book is an indispensableresource for seasoned professionals as well as interior designerswho are at the start of their career.
Autor*in
Mary V. Knackstedt
Themen in »The Interior Design Business Handbook«
Architecture Architektenpraxis Architektur Berufspraxis i. d. Architektur Business & Management Innenarchitektur Interior Design Klein- u. mittelständische Unternehmen u. Existenzgründung Professional Practice Small Business & Entrepreneurship Wirtschaft u. Management
Stimmen zu »The Interior Design Business Handbook«
"Newly updated and revised, this essential guide to the interior design business helps designers streamline their work, learn business basics and achieve profitability. This revised edition also describes how the changing economy affects design practices and explores a range of current topics, including social networking, building a brand and implementing technology." (ASID Icon, Fall 2012)
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