Strategic Management
Logic and Action
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Beschreibung
Students are already strategists in their personal lives. Thisconcise text, intended primarily for undergraduate seniors and MBAstudents, provides students with the know-how to apply effectivestrategies in their futurecareers.
Strategic Management: Logic and Action provides a wide range oforganizational examples along with worksheets at the end of eachchapter. Students are encouraged to use the Web as a source ofinformation, but to also interview people to assess actions withinthe context of organizations. The text is meant to be a usefulguide for strategists facing new situations from the beginning oftheir organization careers.
Autor*in
Anne Sigismund Huff
Themen in »Strategic Management«
Business & Management Strategic Management Strategisches Management Unternehmensstrategie Wirtschaft u. Management