Woody Wade Wade Scenario Planning

Scenario Planning

von Woody Wade

A Field Guide to the Future

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Beschreibung

Is your business ready for the future? Scenario planning is a fascinating, yet stillunderutilized, business tool that can be of immense value to acompany's strategic planning process. It allows companies tovisualize the impact that a portfolio of possible futures couldhave on their competitiveness. It helps decision-makers seeopportunities and threats that could emerge beyond their normalplanning horizon. Scenario Planning serves as a guide totaking a long-term look at your business, your industry, and theworld, posing thoughtful questions about the possible consequencesof some current (and possible future) trends. This book will helpyou: * Outline (and help you prepare for) anytrends that could play out in the future that could change thepolitical, social, and economic landscapes and significantly impactyour business * Explore the impact of technologicaladvances and the emergence of new competitors to yourbusiness * Examine challenges that are only dimlyrecognizable as potential problems today This visual book will help you answer this question: Is myorganization ready for every possibility?

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Woody Wade

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Details

ISBN: 9781118226926
Verlag: John Wiley & Sons
Erscheinung: 07.03.2012

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