Business model innovation is the new strategic imperative forall leaders
Blockbuster's executives saw Netflix coming. Yet they stuck withtheir bricks and mortar business model, losing billions inshareholder value. They were "netflixed." Business models don'tlast as long as they used to. Historically CEO's have managed asingle business model over their entire careers. Today, allorganizations must be capable of designing, prototyping, andexperimenting with new business models. The Business ModelInnovation Factory provides leaders with the survival skills tocreate a pipeline of new business models in the face of disruptivemarkets and competition.
Avoid being netflixed. Your organization must be a businessmodel innovator to stay competitive in today's turbulent world.
* Author Saul Kaplan is the founder and chief catalyst of theBusiness Innovation Factory (BIF), a real world laboratory forexploring and testing new business models and social systems. BIFhas attracted a global community of over five thousand innovatorsand organizes the internationally renowned BIF CollaborativeInnovation Summit
Saul Kaplan
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