This is the second volume of six in Michael Allen's e-Learning Library--a comprehensive collection of proven techniques for creating e-learning applications that achieve targeted behavioral outcomes through meaningful, memorable, and motivational learning experiences. This book examines common instructional design practices with a critical eye and recommends substituting success rather than tradition as a guide. Drawing from theory, research, and experience in learning and behavioral change, the author provides a framework for addressing a broader range of learner needs and achieving superior performance outcomes.
Michael W. Allen
Business & Management Training & Development Training u. Personalentwicklung Wirtschaft u. Management
"The theoretical literature on learning and growth can bedifficult to master and even more challenging to integrate intoe-learning, but Michael has made this easy for all of us. Heexplains this thinking in clear and accessible language, amplifiesthe theories with research results, and describes popularapproaches by applying these theories to learning and growth.Taking the illustrations even further into the field of e-learningdesign, he offers useful scenarios and practical examples of howthese theories can be employed in online learning programs,providing readers with concrete ideas to leverage them in their ownwork." --Nick van Dam, global chief learning officer forDeloitte and founder and chairman, e-Learning For Kids Foundation(www.e-learningforkids.org)
"Here, through research and examples, Allen deliversvivid ways to realize the promise of e-learning."--AllisonRossett, professor of educational technology, San Diego StateUniversity
"While its target audience is instructional designers,this book should also be required reading for all training managersseeking guidelines on implementing world-class training. Allenprovides bridges the gap from theory to practice on both trainingand educational programs. His guidance is as applicable toclassroom-based as it is to e-learning basedtraining."--Patty Crowell, director, Global EducationServices, LSI Logic Corporation
"Our sales/service performance has greatly improveddue to the ideas and processes in Michael Allen's books. They notonly solidified our e-learning practices, but enhanced our blendedlearning skills as well."--Dave Hooker, vice president,Training and Program Development Institutional Sector, EcolabInc.
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