Demystifying Strategic Thinking
Lessons from Leading CEOs
Buch in deiner Nähe kaufen
Beschreibung
Examine the challenges, opportunities and successes of strategic thinking with these unique insights from leading CEOs.
Creating a successful strategy, and the process of strategic thinking, is key to the growth plans of all businesses. But how do business leaders engage with, define and manage this process? And what do today's most successful CEOs consider to be the key components of creating a successful strategy? Using unique and original interviews with 6 top business leaders, Tony Grundy examines the key components of successful strategizing, from analysis versus synthesis, competitive strategy, economic values, and overcoming strategic constraints. Using examples from the manufacturing, retailing, services and trading industries, the book provides a strategy system for every business leader, and helps managers to develop and implement a winning strategy for their organization.
Offers unique insights into the strategies of leading CEOs from Jacqueline Gold to Simon Calver
Provides relevant and original case studies to explain the strategic process, such as Disney buying Marvel
Gives business leaders the knowledge and processes they need to understand the benefits of strategic thinking and create a stronger, more successful business strategy.
Autor*in
Tony Grundy
Dr Tony Grundy is an internationally experienced, independent strategy consultant working with major corporations and organisations of all kinds of sizes. His clients include Barclaycard, Boots, BP, Diageo, Dyson Appliances, Easyjet, the Economist Group, Emirates Airlines, Ernst and Young, Financial Times, Ford, HSBC, KPMG, Microsoft, Motorola, Nokia, Pfizer, Tesco and Vodafone.
Tony Grundy currently teaches at Henley Business School and is Visiting Senior Fellow at Cranfield School of Management, where he has trained over 1,000 managers to make the shift from operational management to being strategic managers.
Themen in »Demystifying Strategic Thinking«
business planning strategic planning business strategy CEOs business leadership