The 8 Steps to Strategic Success

Beschreibung

Formulate a business strategy with this 8-step method featuring detailed surveys of effective strategy models.
All organizations recognise the importance of strategy creation and execution: strategy is the process of developing the corporate future. Unfortunately, it often doesn't generate the required results. This book presents a new 8-step process for creating a strategy that really delivers. For each step, the book describes the key parts of the process, shows how to avoid the potential pitfalls, and points to the most useful strategic models and frameworks. Readers can see the process in action by following the intriguing case study that unfolds throughout the book. One of the critical determinants of strategic success is to see strategy not just as planning but as a process that involves dialogues with multiple stakeholders, both within and outside the company. This concept is integrated into every phase of the 8-step approach and is at the heart of its effectiveness in creating strategy that delivers in practice.
Presents a clear 8-step method - gives readers the processes, tools, models and techniques to create and execute an effective strategy for their own business
Includes a review of key strategy models - providing an invaluable reference guide to some of the best-known and most powerful strategy frameworks
Includes a case study of a global business which follows the company through each step of the process to see close up how the relevant issues play out in practice

Autor*in

Gerben van den Berg
Gerben van den Berg is senior strategy consultant at Berenschot. Based in the Netherlands, he has advised clients in a range of industries and across Europe and the Caribbean. With a focus on professional service firms in his consulting practice, his core area of work is in strategy development, competitive positioning and (complex) organisational transformation. Gerben van den Berg holds an MSc from the Rijksuniversiteit Groningen. He is author of multiple books and articles on strategy and strategic management including Het Strategieboek 2, Strategische Conversatie (both in Dutch) and Key Management Models (2e)

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business strategy strategy formulation management models strategic models business management

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"Will serve useful for those seeking a quick reminder or those looking for a complete strategy overhaul."
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