Blogging

Beschreibung

Blogging has profoundly influenced not only the nature of theinternet today, but also the nature of modern communication,despite being a genre invented less than a decade ago. Thisbook-length study of a now everyday phenomenon provides a closelook at blogging while placing it in a historical, theoretical andcontemporary context. Scholars, students and bloggers will find a lively survey ofblogging that contextualises blogs in terms of critical theory andthe history of digital media. Authored by a scholar-blogger, thebook is packed with examples that show how blogging and relatedgenres are changing media and communication. It gives definitionsand explains how blogs work, shows how blogs relate to thehistorical development of publishing and communication and looks atthe ways blogs structure social networks and at how socialnetworking sites like MySpace and Facebook incorporate blogging intheir design. Specific kinds of blogs discussed include politicalblogs, citizen journalism, confessional blogs and commercialblogs.

Autor*in

Jill Walker Rettberg

Themen in »Blogging«

Communication & Media Studies Journalism Journalismus Kommunikation u. Medienforschung

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"A key text for an emerging field." Times Higher Education "Blogging is a landmark in social cyberspacestudies -- and much more than that. It's about the way today'spopular culture is actually part of large-scale change in the wayculture is produced. Jill Walker Rettberg has written a deep andbroad book about the real meaning of blogging as evidence for and adriver of an epochal cultural shift. She deftly uses her ownexperience as a reknowned blogger, examined through the expert eyeof an experienced communication researcher, to reveal thepsychological, social, political, historical meaning of theblogging phenomenon. She brings media studies, ethnology, literarystudies, marketing, journalism, sociology together into a brilliantexplanatory framework." Howard Rheingold, author of Smart Mobs "Jill Walker's Blogging is set to be a key text inits field. Unlike too many other books about blogging, this is nosimplistic 'Blogs 101', but instead places blogging in a widercontext from the declining supremacy of print culture to theemerging hot spots of social networking, including Facebook andYouTube. One of the world's leading scholars on blogging, and aveteran blogger herself, Walker is uniquely placed to document andexamine the impact of blogging and allied forms of participatorymedia." Axel Bruns, author of Blogs, Wikipedia, Second Life, andBeyond: From Production to Produsage "To date, the history and culture of blogging hasprimarily been blogged, distributed and difficult for outsiders tofollow. Walker's book brilliantly documents, analyzes, and situatesblogging, constructing an indispensable account of the phenomenonfor both scholars and the public alike. A must read for allinterested in social media!" danah boyd, Harvard Law School Berkman Center for Internet& Society
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