Operations, Strategy, and Technology
Pursuing the Competitive Edge
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Beschreibung
SEIZE OPPORTUNITIES THROUGH OPERATIONS!
In today's technology-intensive new economy, companies can no longer afford to view operations as a series of isolated technical problems. Those that do will not survive. To succeed, you have to be able to recognize competitive opportunities and know how to apply operating capabilities to take advantage of them.
In Operations, Strategy, and Technology: Pursuing the Competitive Edge--the long-awaited follow-up to the highly successful classic, Restoring Our Competitive Edge--Robert Hayes, Gary Pisano, David Upton, and Steven Wheelwright take a fresh look at the foundations of corporate success. These four authors, all leading authorities from the Harvard Business School, show how to achieve a competitive edge through superior operations--in a competitive environment that is increasingly global in scope, reliant on information technology, and comprised of networks of suppliers and collaborations.
FEATURES
* Focuses on the basic principles that create the foun dation for an organization's operational success and describes how to strategically manage operating and technology resources.
* Provides an overall framework for thinking about the management of a firm's operations functions, rather than specific tools and techniques.
* Addresses key topics such as corporate networks, information technology, process development, project management, and different ways of managing operating improvement.
* Provides the latest thinking on operations strategy, capacity planning, and outsourcing/vertical integration, based on the latest academic research and corporate experience.
* Includes examples in manufacturing and services, including intel, Yahoo! McDonald's, and Dell.
Hayes is a founder of the Operations Strategy field, and all four authors are on the Harvard Business School faculty. In Operations, Strategy, and Technology: Pursuing the Competitive Edge--the long-awaited follow-up to the highly successful classic, Restoring Our Competitive Edge--Bob Hayes, Gary Pisano, Dave Upton, and Steve Wheelwright take a fresh look at the foundations of corporate success. This book addresses the basic principles that guide the development of a powerful operations organization, and describes how a company's operating and technological resources can be applied to create a sustainable competitive advantage in today's "new" (global and IT-intensive) economy. Achieving a competitive advantage through superior operations is what the authors refer to as the "operations edge."
Autor*in
Robert H. Hayes
Themen in »Operations, Strategy, and Technology«
Business & Management Production Operations Management Produktionssteuerung Strategic Management Strategisches Management Unternehmensstrategie Wirtschaft u. Management