Proven methods for launching-and growing-a planned givingprogram
Planned Giving for Small Nonprofits provides easy-to-followguidelines for beginning and sustaining a planned giving programwith the limited resources of a small organization. Drawing uponforty years of combined experience in planned giving, expertauthors Ronald Jordan and Katelyn Quynn show managers how toachieve the careful analysis, employee commitment, andorganizational support necessary to launch a successfulprogram.
In addition to step-by-step advice, this helpful guide contains ahost of examples and case studies from a wide variety ofnonprofits, including educational and religious institutions,healthcare organizations, and cultural associations. The authorsbreak their blueprint for planned giving success into seven keycomponents:
* Background Issues
* Getting Started
* Planned Gifts
* Gifts of Assets Other Than Cash
* Working with Donors
* Marketing
* Planned Giving and Taxes
Each subject is further analyzed into key subtopics, such as giftacceptance policies, endowed funds, and personal property gifts.Nonprofit managers in all areas will find Jordan and Quynn'sauthoritative guide an invaluable addition to their professionallibraries.
Ronald R. Jordan
Business & Management Gemeinnützige Organisationen / Mittelbeschaffung Non-Profit Organizations / Fundraising & Grantsmanship Wirtschaft u. Management
"Planned Giving for Small Nonprofits is a great book."(CharityChannel.com, June 2003)
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