Money & Power
The History of Business
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Beschreibung
The dramatic story of greed, money, power, and the moguls anddynasties that have shaped business
From merchant ships to microchips, industry has been defined bythe powerful business leaders who have caused seismic shifts in thegrowth of commerce. The companion book to the acclaimed CNBCdocumentary, Money and Power takes readers on a gripping journeyfollowing the movement of power from east to west-from the feudalestates of medieval Europe to the halls of modern finance, from theteeming streets of ancient Venice to the serene campuses of SiliconValley-to tell the story of how business shaped the modern world,and how the goals of a few ambitious people paved the way to thewealth and prosperity shared by so much of the world's populationtoday.
A dramatic narrative focusing on the groundbreakers throughouthistory-from St. Godric, the twelfth-century monk reviled for hislove of money to Bill Gates, the contemporary embodiment of moneyand power-traces the roots of banking, industry, commerce, andpower. Fever-pitch moments in the book center around pivotalfigures such as Cosimo de Medici, Philip II, the Rothschilds, J. P.Morgan, the Rockefellers, Henry Ford and others. The authors alsoextract important lessons about the strategies and tactics used tobuild these business empires.
Autor*in
Howard Means
Themen in »Money & Power«
Business & Management Geld Macht Wirtschaft Wirtschaft u. Management Wirtschaftsgeschichte