Business Models for Sustainable Telecoms Growth in Developing Economies
Buch in deiner Nähe kaufen
Beschreibung
A little more than 3 billion people have access to basic mobiletelephony, with 48% living close to or below the poverty line.These people, the so-called 'mass market', lack accessto basic communications technology. An ongoing issue facingcommunications providers is how to facilitate and promotecommunications access to those who live in rural areas ofdeveloping economies.
The authors utilize their considerable 'hands on'experience of working in successful telecommunications companies inorder to address the challenges of creating, facilitating andmaintaining sustainable telecommunications growth in developingnations. With this focus in mind the authors present a snapshot ofthese countries through real life case studies.
Sustainable Telecoms Growth in Developing Economies:
* Presents innovative and sustainable business models to addresstelecommunications adoption in developing countries.
* Identifies the inherent drivers and barriers in the mass-marketadoption of mobile services in developing economies.
* Discusses the impact and importance of telecoms in developingnations including customer needs and Internet-based services.
* Highlights the current state of communications in suchmarkets.
* Includes real-world case studies and interviews with telecomsCEOs from all over the world.
The author team provides decision makers, professionals,and application developers in IT, telecommunications and media witha thorough understanding of the current state and future evolutionof sustainable telecommunications in developing countries. The bookwill also be of interest to advanced students in electricalengineering and telecommunications, analysts, and consultants withan interest in growing economies.
Autor*in
Sanjay Kaul
Themen in »Business Models for Sustainable Telecoms Growth in Developing Economies«
Business & Management Drahtlose Kommunikation Electrical & Electronics Engineering Elektrotechnik u. Elektronik Mobile & Wireless Communications Strategic Management Strategisches Management Wirtschaft u. Management