Money Well Spent

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Winner of the 2009 Skystone Ryan Prize for Research, Associationof Fundraising Professionals Research Council "All outstanding philanthropic successes have one thing incommon: They started with a smart strategic plan," sayauthors Paul Brest, president of the William and Flora HewlettFoundation, and Hal Harvey, president of ClimateWorks. Money Well Spent explains how to create and implement astrategy that ensures meaningful results. Components of asmart strategy include: * Achieving great clarity about one's philanthropicgoals * Specifying indicators of success before beginning aproject * Designing and implementing a plan commensurate with availableresources * Evidence-based understanding of the world in which the planwill operate * Paying careful attention to milestones to determine if you areon the path to success or if midcourse corrections arenecessary Drawing on examples from over 100 foundations and non-profits,Money Well Spent gives readers the framework they need todesign a smart strategy, addressing such key issues as: * Effective use of tools--education, science, directservices, advocacy--that can achieve your objectives. * How to choose the forms of funding to achieve stated goals * How to measure the impact of grants or programs * When to be patient and stick with a winning strategy and whento abandon a strategy that isn't working This is a book for everyone who wants to get the most from aphilanthropic dollar: donors, foundations, and non-profits.

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Paul Brest

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"An invaluable resource that distills the essence ofstrategic philanthropy for those seeking to achieve a greatersocial impact." --Bill Gates Co-chair, Bill & Melinda Gates Foundation "In philanthropy, as in investing, you need a solid strategyto understand what works, what fails, and why. Money WellSpent provides the tools philanthropists need to create aneffective strategy and achieve success." --George Soros "Money Well Spent is far and away the best'handbook plus' for those who believe thatphilanthropic dollars are a sacred trust. No other authors haveproduced so readable, sensible, and balanced a guide to thepractice of strategy in solving real-world problems, informed bysolid theory and illuminated by easy-to-understandexamples." --Joel L. Fleishman Author, The Foundation: A Great American Secret Professor of Law and Public Policy Sciences, Terry SanfordInstitute of Public Policy, Duke University "This is an ever-so-practical and yet ever-so-thoughtfulcontribution to our understanding of how philanthropy shouldwork." --William G. Bowen Former President, The Andrew W. Mellon Foundation and PrincetonUniversity "Money Well Spent is critical reading for anyone whowants to ensure that philanthropy is having a real and lastingimpact on the most urgent challenges facing our world." --Luis Ubiñas President, Ford Foundation "For donors who want to think clearly about how to achievetheir charitable objectives, reading this excellent guide tophilanthropic strategy will be time well spent." --Adam Meyerson
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