High-Involvement Innovation

von John Bessant

Building and Sustaining Competitive Advantage Through Continuous Change

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Beschreibung

Provides a framework for thinking about and organizing a culture of continuous innovation. * Based on ten years of research with over 200 organizations.

Autor*in

John Bessant

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Wirtschaft / Management

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Details

ISBN: 9780470847077

Verlag: John Wiley & Sons

Erscheinung: 15.04.2003