Brilliant, Crazy, Cocky

Beschreibung

There are many paths to entrepreneurial success, but none of them are easy. Each requires a compelling and intoxicating combination of guts, hard work, talent, timing, and luck. In a world where new superpowers are emerging from the chaos, colonialism, and confusion of the twentieth century, those stakes have been raised and the potential to create new billion-dollar powerhouses has been multiplied. Massive resources are coupled with unprecedented levels of risk, making the journey towards building truly innovative new businesses more unpredictable than ever. Sarah Lacy is an international journalist with more than a decade of experience covering the ups and downs of global innovation. In Brilliant, Crazy, Cocky, she spends more than forty weeks in eleven countries to bring a bold perspective on what can make or break new high-growth businesses in developing countries. From Rwanda to Brazil, from Israel to India, Lacy travels from exploding megacities to sprawling slums, meeting the daring and inspiring entrepreneurs who are turning local chaos and basic human needs into often-staggering profits. Through her eye-opening reporting, she tells the true story of opportunity in this globalized world, and it goes well beyond call centers and outsourcing. Brilliant, Crazy, Cocky delivers dramatic narratives from the front lines of countries stirred by turmoil and teeming with billions of people who have nothing to lose and everything to gain by embracing global investment and technology. In doing so, it shines a spotlight on the slowing growth of business in America. In forty years, the United States will be the only current G7 nation that will remain one of the seven largest economies in the world. Only by studying the rising entrepreneurial stars of our future economic neighbors can we learn how to compete and thrive within this new world order.
An unforgettable portrait of the emerging world's entrepreneurial dynamos Brilliant, Crazy, Cocky is the story about that top 1% of people who do more to change their worlds through greed and ambition than politicians, NGOs and nonprofits ever can. This new breed of self-starter is taking local turmoil and turning it into opportunities, making millions, creating thousands of jobs and changing the face of modern entrepreneurship at the same time. To tell this story, Lacy spent forty weeks traveling through Asia, South America and Africa hunting down the most impressive up-and-comers the developed world has never heard of.yet. The individuals profiled in Brilliant, Crazy, Cocky are distinct products of their own cultures, yet they share that same unmistakable cocktail of delusion, ambition, and brilliance that drove Bill Gates, Fred Smith, Donald Trump, and every other iconic American entrepreneur of the last few decades.

Autor*in

Sarah Lacy

Themen in »Brilliant, Crazy, Cocky«

Business & Management Klein- u. mittelständische Unternehmen u. Existenzgründung Klein- und Mittelbetrieb Small Business & Entrepreneurship Wirtschaft u. Management

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'.gripping.a fabulous paean to hard-core entrepreneurial spirit.original, penetrating and brilliantly entertaining.' (Telegraph.co.uk, February 2011).
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