Behavioural Investing

Beschreibung

Behavioural investing seeks to bridge the gap between psychologyand investing. All too many investors are unaware of the mentalpitfalls that await them. Even once we are aware of our biases, wemust recognise that knowledge does not equal behaviour. Thesolution lies is designing and adopting an investment process thatis at least partially robust to behavioural decision-making errors. Behavioural Investing: A Practitioner's Guide toApplying Behavioural Finance explores the biases we face, theway in which they show up in the investment process, and urgesreaders to adopt an empirically based sceptical approach toinvesting. This book is unique in combining insights from the fieldof applied psychology with a through understanding of theinvestment problem. The content is practitioner focused throughoutand will be essential reading for any investment professionallooking to improve their investing behaviour to maximise returns.Key features include: * The only book to cover the applications of behaviouralfinance * An executive summary for every chapter with key pointshighlighted at the chapter start * Information on the key behavioural biases of professionalinvestors, including The seven sins of fund management,Investment myth busting, and The Tao of investing * Practical examples showing how using a psychologically inspiredmodel can improve on standard, common practice valuation tools * Written by an internationally renowned expert in the field ofbehavioural finance

Autor*in

James Montier

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"It is quite simply the best and most comprehensive treatment ofthe subject to date." (Financial Times, Monday 3rdDecember 2007) "The Year's most exhaustive, and often entertaining, coverage ofthe behavioural literature." (Financial Times,Saturday 15th December 2007) "...one of the few 'must read' books on the topic ofinvesting." (The Herald - Glasgow, Saturday 2ndFebruary 2008) "...a fantastic insight into how markets operate...[and] one of the few "must read" on the topic of investing."(The Herald, Sat 2nd February 2008)
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