Packaging Sustainability
Tools, Systems and Strategies for Innovative Package Design
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Beschreibung
How to take the lead with sustainable packaging designsolutions
With initiatives like the Wal-Mart Scorecard in the U.S. and theE.U.'s Packaging Directive, delivering sustainable packaging is nowan integral part of today's global competitive market. Written byexperts from a wide variety of fields, here is a comprehensive,single source of actionable information that enables everyoneinvolved in the design and development process to make smart,informed decisions, opening new possibilities for creating trulyinnovative solutions.
Wendy Jedlicka, CPP (Roseville, MN) is President of Jedlicka DesignLtd. and a member of the faculty at Minneapolis College of Art andDesign's groundbreaking Sustainable Design Certificate Program. ACertified Packaging Professional, she serves as Upper MidwestChapter Chair (o2umw.org), as well as U.S. co-coordinator for theo2 Global Green Design Network (o2.org), and contributes frequentlyto Packaging Design magazine's "Sustainability Update" featurecolumn.
Autor*in
Wendy Jedlicka
Themen in »Packaging Sustainability«
Business & Management Grafikdesign Graphic Design Marketing & Sales Marketing u. Vertrieb Nachhaltigkeit Production Operations Management Produktionssteuerung Verpackung Wirtschaft u. Management
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"Packaging Sustainability, a textbook that combines big picture systems thinking on the role designers play in our consumer culture with a practical how-to manual for creating sustainable packaging. Armed with the information and advice in Packaging Sustainability, designers will look at their next package design project as more than an assignment; they'll discover an invitation to innovate." (Communication Arts, Sep/Oct 2009)
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