E-Business Management
Integration of Web Technologies with Business Models
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Beschreibung
E-Business Management: Integration of Web Technologies with Business Models contains a collection of articles by leading information systems researchers on important topics related to the development of e-business. The goal is to enhance the understanding of the state of the art in e-business, including the most current and forward-looking research. The book emphasizes both business practices and academic research made possible by the recent rapid advances in the applications of e-business technology. The book should help graduate students, researchers, and practitioners understand major e-business developments, how they will transform businesses, and the strategic implications to be drawn.
Autor*in
Michael J. Shaw
Themen in »E-Business Management«
B2B E-Business E-Business Management E-Commerce E-Marketplace E-Markets Electronic Commerce Electronic Market Internet XML e-services framework marketing