A. Mair Mair Honda's Global Local Corporation

Honda's Global Local Corporation

von A. Mair

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Beschreibung

Japanese carmaker Honda has pioneered a new breed of multinational enterprise - true manufacturing at the global scale. Honda has been a leader in confounding predictions that Japan's carmakers would and could never transfer their success abroad, and that a wholesale 'Japanization' of the west would be provoked if they did. The book covers manufacture, research and development, sourcing of components, human resources and labour relations, collaboration with western firms, political controversy, and the role of concepts and ideas, in Japan, North America, and Europe.

Autor*in

A. Mair

Themen in »Honda's Global Local Corporation«

development human resources Japan labour manufacturing Mobile Multinational Enterprise research research & development (R&D) success

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Details

ISBN: 9780230374850
Verlag: Palgrave Macmillan UK
Erscheinung: 17.11.1993

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